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PERSONALIZED URLS
Did you know that over 67% of web activity is generated by off-line media and that over 50% of
direct mail recipients prefer to respond online? Personalized URLs provide a convenient response
channel for your client or prospect, and you can send them to exactly where you want them to be
depending on their interests. Personalized URLs link direct mail with internet response channels
allowing us to create, manage, and analyze marketing campaigns for you. By doing so, we can:
- Improve direct mail response rates
- Provide you with relevant content in response to the preferences
indicated by your customers and prospects
- Engage responders in meaningful, targeted dialogue
- Provide you with real-time lead generation
- Help you convert responders' preferences into revenue
Contact us today to arrange a presentation on how these programs can work for you!
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Integrated Marketing Communications
provides a process that creates and nourishes profitable relationships with customers and prospects by strategically controlling all messages sent to these groups and encouraging data-driven, purposeful dialog with them.