Supplementing your trade show experience by providing quality, branded take-away items will keep your company name in the minds of attendees long after a show is over. At R.C. Brayshaw & Company, we offer an endless selection of promotional solutions that provide more and diverse ways for your customers to continue to interact with your brand.
Although we have a plethora of items to choose from, there are three things to keep in mind when selecting tradeshow promotional product giveaways:
- First, it needs to be cost effective. Set a budget for yourself and be prepared to stick to it. Obviously you’d be the most popular booth at the show if you were giving away a number of 32” flat screen TVs, but that’s not economically possible for most companies. On the other hand, it is important to consider providing products that are usable and well-made to ensure a lasting, positive impact. It will pay off in the long run for you to distribute fewer items to select, promising prospects, than to hand out meaningless, inexpensive items to everyone visiting your booth.
- Second, it must be practical. Make certain that the items you’re giving away are either useful to the recipient or unique in some special way. This will avoid the risk that it will be thrown away as soon as your prospect or customer returns to their hotel room or office.
- Third, make sure it’s properly branded. All of your signage, giveaways, and product brochures should be consistently branded to provide instantaneous recognition of your company.
From our experiences, some popular trade show promotional product giveaways have included:
- USB Drives (having product brochures pre-loaded enhances their value)
- Hand Sanitizers
- USB Chargers and AC Wall Adaptors
- Lip Balm
- Touch Screen Cleaning Cloths
- Stylus Pens
- Reusable Bags or Tote Bags
- Water Bottles or Tumblers
- Stress Balls
- Individual Wrapped Mints/Candies
Though these have been effective for a number of our customers, we have many more items to suggest and for you to chose from. Call us today, and let us help put a promotional plan together for you!
We have many more items to offer. Call us today at 603.298.5057, and let us help put a promotional plan together for you!