Updated May 21, 2020 Direct Mail Marketing The phrase “Direct mail is dead” has been running around for some time. It comes up time and time again as companies shift their dollars towards online/digital marketing initiatives. With the cost of postage increasing and the volume of physical mail traveling through …
Tradeshows and event management are not for the weak of heart – they require the patience of a saint, the organization/strategy of a military general, and a strong and forward thinking marketing mind to ensure a positive ROI. Companies that regularly partake in tradeshows know that they are not by …
I awoke Wednesday morning, March 13th, wishing my wife a happy anniversary as we celebrated 30 years since our first date. She asked me if I remember picking her up at the dorm that first time and whether or not I was nervous. Of course, I played the macho man …