Essentially, a Web to Print Portal is an online ordering center where your company associates and sales personnel can request either inventoried or customized marketing materials quite easily with the use of their office computer or other remote device. Consider it as a tool that centralizes and simplifies the process
The Benefits of a Web to Print Portal Read More »
As people get accustomed to our electronic devices doing more and more for us, it seems a good time to remind everyone that the fundamentals of file preparation, are as important as ever. The old computer adage “garbage in – garbage out” is still relevant, even in these days of
Preflight Boot Camp: Quick Tips for File Prep Read More »
New Hampshire-based website thetowntalk.com recently reported on the University of New Hampshire’s healthy eating campaign that makes use of a sensible and effective method. The university’s cafeteria now uses plates with dietary suggestions printed on the surface to encourage healthy eating among students.
Print and Shout: Strengthen Your Brand Image with Ingenious Promotional Products in NH Read More »
Ever notice the comment at the end of Emails from well-intended individuals encouraging you to think about the environment before printing their Email? The implication is clear; they feel that we are helping to destroy the environment we live in by printing out a copy of an Email. These same,
Comparing the Environmental Impact of Print and Technology Read More »
To catch the attention of visually oriented customers, businesses use graphic design to fuel their identity. Graphic design is a powerful tool as it can make or break a marketing strategy: the more interesting and professional the design is, the more it will likely be remembered by the people.
Enhancing Promotional Products In NH With Effective Graphic Design Read More »
One might ask why R. C. Brayshaw & Company would take the time to post a Blog about a social media service like Twitter. After all, since we don’t sell Twitter, why take the time and effort to educate our customers and friends about this service? The answer is quite
The Value of Using Twitter for Business Read More »
As a creative who understands production, direct mail designer Patrick Fultz is always trying to tweak existing formats in order to get them to work better or simply inventing new ones. He seeks to reinvent the way companies go about customer acquisition, retention and win-back campaigns by combining the power
5 Best Practices in Direct Mail Design Read More »
Don’t be discouraged by a failure. It can be a positive experience. Failure is, in a sense, the highway to success, inasmuch as every discovery of what is false leads us to seek earnestly after what is true, and every fresh experience points out some form of error, which we
Why ‘Conversion’ Is Not The Most Important Metric Read More »
LinkedIn can help enhance your company’s marketing communications in a social media environment. Here are five business objectives LinkedIn can help achieve. Position business or company. A LinkedIn presence, either in terms of a company page or in employee profiles, proves that your firm exists. Further, these references give life
5 Goals LinkedIn can help your business accomplish Read More »
Life is shaped by rules. Some we can deal with others we resist. Some rules are designed to benefit us and others are designed to control us. Everything has rules spoken and unspoken. It is up to us to determine which rules apply to enabling us to accomplish things and
Social Media Should’s And Should Not’s Read More »
