Twitter Analysis from the marketing consulting firm Winterberry Group, entitled “Outlook 2011 What to Expect in Direct & Digital Marketing,” shows a positive outlook for direct channels in 2011. Spending on direct mail is expected to increase 5.8% in 2011, to $47 billion dollars. This surge is driven by a
Direct Mail on the Rise in 2011 Read More »
The USPS is running a special promotion to entice mailers to test mobile barcodes on their direct mail. The ultimate goal is to build awareness of mobile technology and demonstrate to mailers how mobile barcodes can increase the value of mail. A mobile barcode is a two-dimensional barcode that can
USPS QR Code Promotion For Postage Savings Read More »
People may be enamored by the power of today’s technology, but the old ways of doing things still have their pull. For instance, Tech & Science argued that while the Internet and social media have dominated the world of marketing in New Hampshire (NH) and other states, a poster can
Why Your Business Needs an NH Poster Printing Company for Marketing Read More »
An article by Vladimir Gendelman published last July 24 on the MarketingProfs website discusses about common print marketing myths. According to the author, “A host of inaccurate myths surrounds the print industry, leaving many with the wrong impression-that print isn’t eco-friendly or effective…and other misconceptions.” Misinformation usually results to missed
Poster Printing in NH and Other Print Marketing Methods: Still Running Read More »
